SKU
10041362550000

SMILEY - 50 years
Miniset - Brilliant Uncirculated quality Yeardate 2022

€43.00
  • Available in store
    Address : 2 bis rue Guénégaud, 75006 Paris
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More Information
Diameter 31 mm
Metal CUPROALUNICKEL
Weight 15.8 g
Qualité Brilliant Uncirculated
Finition spéciale appliquée à certaines monnaies de collection. Elles sont frappées avec un outillage neuf et présentent un aspect brillant et parfait, sans aucune trace de dégradation du fait qu'elles n'ont jamais été mises en circulation.
Mintage 500
Millésime 2022
Valeur faciale 3.88
In 2022, Smiley celebrates its fifth decade of smiles and optimism.  The emblematic yellow, round face of the brand was born on 1st, January 1972 in France, when journalist Franklin Loufrani used this infectious smile in the newspaper Fr...
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SMILEY - 50 years Miniset Brilliant Uncirculated quality Yeardate 2022
€43.00

    Description

    In 2022, Smiley celebrates its fifth decade of smiles and optimism.  

    The emblematic yellow, round face of the brand was born on 1st, January 1972 in France, when journalist Franklin Loufrani used this infectious smile in the newspaper France-soir in order to highlight stories which brought positive news and cheered up French people’s spirit. This  operation, called « Take the time to smile » was an immediate success.

    In 1996, the logo is relaunched and developped in other forms : a new 3D version is created and new expressions are added in. Nowadays, from the smiley to the emoticon, smiling takes multiple forms, becoming a representative of cheerfulness ! 
    This very limited blister celebrates the 50th anniversary of the iconic round, yellow smile.

    This miniset celebrates the 50th anniversary of the iconic round, yellow smile. 
    It contains 8 coins, minted in Universal Brilliant quality and dated 2022, placed in a hexagonal shape, with the 2€ coin in the center.

    On the front, smileys are covering the package, with the 50th anniversary logo and the slogan on the top.

    The €1 coin is produced exclusively for this series as well as for the 2022 BU series.

    The Collection

    Smiley was created in 1972 by French journalist Franklin Loufrani who used the Smiley logo to highlight good news in the newspaper France Soir. It's been 50 years since the Smiley infiltrated the modes of communication and became a vector of joy through the written language but also through many products around the world. Monnaie de Paris is celebrating this anniversary with a collection of mini-medals and a silver coin.

    The adaptation of the Smiley on a coin or a medal goes further than a simple pictorial retranscription. It is the very expression of Smiley's emotions and aura that allow Monnaie de Paris to perfect its tribute for the 50th anniversary of the yellow smile.

    Engraver word
    Smiley

    Our craftman

    • THE ENGRAVER

      Trained at the best schools, they have the years of experience behind them necessary to master all aspects of the craft. Using industrial oil-based modelling clay and working from a design executed freehand or with CAD software, they skilfully fashion a low relief model in order to enhance the engraving and the way it catches the light. They work alternately with concave and convex plaster moulds until satisfied they have achieved the best 3D rendering of the design.

    • THE MINTER

      The first minters began to ply their trade in France when striking with a hammer appeared in the 4th century BC. Nowdays, minsters use press instead of a hammer. Their knowledge of dies, engraving and metals, and their expertise - passed seamlessly down from one generation to the next for centuries - guarantees the excellence of their work.